# REI Anniversary Sale 2026: The Time to Buy Outdoor Gear Is Now
REI's annual Anniversary Sale kicks off with deep discounts on outdoor equipment and apparel. The cooperative retailer slashes prices across categories including hiking boots, running shoes, backpacks, and cold-weather gear.
Members unlock exclusive pricing tiers. REI members save an additional 10 percent on sale items, stacking savings on already-reduced prices. Non-members can join the co-op for a one-time $30 fee, which pays for itself through the membership benefits during this sale.
The sale period spans roughly two weeks, with specific dates varying by product category. Early deals typically feature apparel and smaller accessories before expanding to larger equipment like tents and sleeping bags. REI historically marks down popular brands including Arc'teryx, The North Face, Patagonia, and Salomon by 20 to 40 percent.
Serious gear shoppers should prioritize items with consistent performance ratings. REI's customer reviews highlight which products deliver durability across real-world use. Hiking boots and running shoes warrant particular attention—fit matters more than price, and the sale gives buyers access to quality footwear without premium costs.
The sale favors those planning upcoming outdoor activities. Summer hikers should lock in trail shoes and hydration packs. Winter athletes can stock up on insulated jackets and thermal base layers before cold months arrive. Trail runners benefit from discounted premium footwear from brands like Salomon and HOKA that normally retain high prices.
Inventory depletes fastest on bestsellers. Popular sizes in sought-after colors sell within days. Checking REI's website daily during the sale window ensures access to newly restocked items. Setting up alerts on specific products helps buyers catch replenishments before stock runs out again.
REI members who wait until the